Search Engine Marketing Basics

Getting Back to SEO Basics

At SEO Services Atlanta, we explain to our customers that while the business of search engine marketing has been around for a long time, and although it has morphed into a more sophisticated beast – and man was it easy at the beginning – there is still a clear process that can be followed to achieve the results you desire.

As with everything else online, it begins with doing your research.  And research to the uninitiated means keywords.  You have to know your keywords – long tail, short tail, converting keywords, traffic getting keywords – in a nutshell, all the keywords, keyword phrases and related terms that can and will help to sell your products and services on your website.

Thats lesson 1 – see you soon!